Enablement
For the People Who Make the Magic Happen Behind the Scenes
Event Enablement Academy is a 6-week live certification in corporate event production — covering planning, contracts, design, A/V, hospitality, and safety. Built by the team behind events for Google, Netflix, Figma, and 100+ more.
The Problem
You got the assignment. Maybe it’s a leadership summit, a client dinner, a product launch, or an all-hands with a half-million-dollar budget. You’re smart. You’re capable. But nobody taught you how to produce an event.
You’re Googling “what does A/V even stand for,” hoping the caterer knows what they’re doing, and praying the contract you signed doesn’t come back to bite you.
You’re not bad at your job. You just never got trained for this part of it.
What You’ll Walk Away With
In 6 weeks, go from figuring it out to running it like a professional.
What you’ll learn: How to structure an event plan, connect scope to cost, and stop guessing.
What you’ll build: A production toolkit: event brief, starter budget, and run-of-show.
What you’ll learn: How to read vendor contracts, spot red flags, and negotiate with confidence.
What you’ll build: A vendor comparison memo and negotiation approach sheet.
What you’ll learn: How to design spaces that work — guest flow, signage, staging, and atmosphere.
What you’ll build: An environmental concept board with floorplan rationale.
What you’ll learn: How to speak A/V, review a technical plan, and support smooth show flow.
What you’ll build: An A/V critique with revised cue outline.
What you’ll learn: How to choose service styles, plan for dietary inclusion, and justify hospitality decisions.
What you’ll build: An F&B recommendation memo and hospitality timeline.
What you’ll learn: How to identify risk, build a register, and create contingency plans before show day.
What you’ll build: A risk register and contingency plan.
By the end, you’ll have a professional portfolio of event production artifacts — and the language and judgment to back them up.
How It Works
This is not another online course you’ll never finish.
Live and interactive
Two 90-minute sessions per week, Tuesday and Thursday. Cameras on. Breakout rooms. Real case studies. You’ll work through problems with your classmates the way production teams do in the real world.
Expert-led
Every module includes video interviews with working professionals — A/V directors, catering leaders, senior producers — so you’re learning how decisions actually get made, not just what the textbook says.
Portfolio-ready
Every week you produce a real deliverable. By Week 6, you’ll have a body of work you can bring to an interview, show a manager, or use on your next event.
Built by practitioners
The curriculum was developed by Bash Creative, a large-scale event production company with clients including Google, Netflix, Figma, and Robinhood. Your instructor has 26 years of experience directing national campaigns for Disney, Subaru, Comcast, the Olympics, and Universal Destinations.
Certified
The pinnacle of the training will be a certification achieved by a pass/fail test at the end of the course.
Why This Cohort Is Different
This is the founding cohort. You’re not just attending — you’re shaping what comes next.
We’re opening the Event Enablement Academy to a small group of 40 people before we go to market. This cohort is invitation-only, and it includes:
- Bash employees deepening their production expertise
- University partners from Cal Poly and UNLV getting early access
- Industry experts who helped build the curriculum
- Select professionals and clients nominated by our network
As a founding participant, your feedback directly shapes how the Academy is delivered to future cohorts. You’ll experience the full 6-week certification before anyone else — and your voice will be part of how we refine it.
This is not a beta test. The curriculum is complete. The expert interviews are ready. The case studies are built. What we’re refining is the experience of delivering it — and we want the right people in the room to help us do that.
Live events for
Kind Words from Smart People
From tech giants to rising stars, we deliver flawless experiences that drive real impact.
Natasa Marinkovic
VP of Marketing, Atrium
Working with the Bash Creative team has been a fantastic experience. Their attention to detail, organization, and transparency make them stand out. From the initial planning stages to execution onsite, they coordinate everything smoothly and efficiently. Their ability to bring concepts to life is a testament to their creativity and resourcefulness. The team’s ability to manage logistics and overcome challenges demonstrates their professionalism and proficiency. They bring great energy to all our meetings and feel like an extension of our team. I highly recommend working with Bash Creative for any project or event – their expertise and collaborative approach make them a standout choice!
