CHALLENGE

Our client was looking for an out-of-the-box “seasonal event” designed to connect and spark joy for thousands of colleagues across the globe. Our proposals needed to account for the following:

• Global attendees

• Completely inclusive

• Flexible schedule

• Family friendly

• Tangible component

• Fully custom themes and branding

• Featuring local small and/or BIPOC businesses

• Themes relating back to current business directives

• Timely shipping

Respecting personal information collection privacy policies

SOLUTION

We created a seasonal, light touch interactive experience by designing a choose your own adventure style challenge. This included a collection of custom on-demand content paired with activity guides and an interactive event kit.  

The event’s brand was thoughtfully cohesive and refreshed every quarter with a new event theme, logo, and color scheme. Content included videos from subject experts as well as games, musical performances, crafts, collaborative art and more. 

SERVICES

Four seasonal themes with complimentary activities

• Custom brand application for each season on all digital and tangible assets 

• Creative development and implementation of activities and overall attendee experience

• Storyboarding and scripting for on-demand content

• Creation of custom landing page where the challenges were explained and digital assets lived

• Vendor sourcing and management for content creation and personalized box delivery

• Budget planning and expenses management